Feref pushes boundaries in our most colossal campaign to date for the epic Kong: Skull Island
Feref was appointed to lead the UK online PR, social strategy and influencer activations for Kong: Skull Island – the highly anticipated monster movie adventure starring Tom Hiddleston, Brie Larson, Samuel L. Jackson & John C. Reilly. The film was crowned king of the Box Office in its opening weekend, taking a Kong-sized £6.2 million.
Action-packed and bigger than ever, Feref set out to create a digital PR & Social campaign to match the epic scale of film. It was important to carefully build intrigue with audiences around the destination of Skull Island and generate buzz around the main event - Kong’s return to the big screen.
- Social Media
- Audio Visual