- Social Media
- Audio Visual
To launch the debut album from the hugely popular toy brand – L.O.L. Surprise!
The 8 track Album, L.O.L. Surprise! REMIX, was released to coincide with a new line of dolls and it was our crew's job to drive album streams and purchases with a UK and global toolkit.
Create the boldest and most glam assets ever for the release of the sassy L.O.L Suprise Album.
To create a bold look & feel in which each doll’s individual style shone through, whilst teasing the fly album tracks. In line with the distinct L.O.L. brand, all assets were delivered with sparkle and sass, using animated ransom-style typography, ripped edges, spinning records and spotlights to grab attention, stop thumbs and get our audience grooving (and of course, streaming/purchasing).
A fierce suite of pre-release, announcement/out now and post-release assets ranging from Spotify canvas', drivers, audio ads and banners, to sing along assets for Apple Music and AV assets, in multiple sizes and formats, for social.